PHC Medical Center was built on one conviction: the families of Borough Park, Kensington, and Flatbush deserve world-class healthcare without leaving the neighborhood — or feeling like a stranger when they arrive.
PHC (Formally Perfect Health Care) was founded in 2011 by Joel Deutsch and Nosson Hayum, FNP, two people who knew this community from the inside and saw what it was missing.
Families here were traveling across the borough for a cardiologist, waiting months for a dermatology appointment, and explaining themselves twice at every new office — their history, their language, their way of life. Good medicine existed in Brooklyn. It just didn’t exist here, together, in a place that felt like it belonged to the neighborhood.
So they built it.
The beginning 2011
PHC (Perfect Health Care) was founded by Joel Deutsch and Nosson Hayum, FNP, on 18th Avenue.
The vision grows
What started as a small primary care practice on 18th Avenue began growing into a full medical center.
PHC Today
Primary care, pediatrics, urgent care, and specialty medicine — all under one roof at 4426 18th Avenue, in the heart of Boro Park.
WHAT DRIVES US
Our Mission
To make expert, compassionate healthcare accessible to every family in our community — delivered with respect for who you are, how you live, and what you believe.
Because you should never need a translator to talk about your own body.
English
Yiddish
Spanish
Russian
OUR APPROACH
Our Mission
To make expert, compassionate healthcare accessible to every family in our community — delivered with respect for who you are, how you live, and what you believe.
Prevention First
The best treatment is the one you never need. We invest in screenings, checkups, and early detection — catching problems while they’re still small.
Time to Listen
Diagnosis starts with your story. Our providers take the time to hear it fully before reaching for a prescription pad.
Care Without Barriers
Language, insurance, mobility, schedule — whatever stands between you and care, our job is to remove it, not explain it.
Respect for Community
We serve one of Brooklyn’s most distinctive communities. Cultural sensitivity here isn’t a training module — it’s how our own staff lives.
OUR COMMUNITY
Rooted in This Community
PHC isn’t simply located in Brooklyn. We’re part of the neighborhoods, families, and everyday lives that make this community home.
OUR HOME
BORO PARK
NEIGHBOUR
KENSINGTON
NEIGHBOUR
FLATBUSH
PHC sits on 18th Avenue for a reason. Boro Park isn’t our “market” — it’s our home base, and Kensington and Flatbush are our neighbors. Our patients are our neighbors at the grocery, the school pickup, the shul, the church.
That closeness changes how care works. Our front desk recognizes voices on the phone. Our pediatricians see siblings, cousins, and eventually the children of children they once treated. And when a specialist is needed, the referral goes down the hall — not across the borough to an office that’s never heard your name.
THE PEOPLE OF PHC
The People Behind the Promise
A mission is only as good as the people who carry it out. PHC’s physicians are board-certified, our specialists are leaders in their fields, and every member of our team — clinical and front desk alike — is chosen for skill and heart.